Social Media Management

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Unlocking audience engagement and growth

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Leverage a team of seasoned storytelling experts

Partnering with Wise Up PR means you get a senior-level-only team, made up of former journalists, that has been responsible for social media management of some of the biggest brands in the world. For content calendars, we lean on our journalistic background to craft compelling copy to drive likes, comments and traffic. 

Our team is also very adept at working with clients across a wide variety of B2B sectors to enhance their social media performance. No matter how niche your sector is, or isn’t, our team has the experience to make an impact.

A custom-fitted strategy to elevate social media presence

No business or brand is alike. We apply this principle to building highly tailored social media strategies that address immediate goals and can evolve as objectives change. With an effective strategy in place, backed up by efficient processes, Wise Up PR offers seamless and impactful social media management. Our social media strategy includes research and audits, brand messaging workshops, and content inventory, followed by agreed-upon execution. 

Our social media management capabilities also extend into other related areas including influencer marketing, paid social, content marketing, as well as more traditional PR activities like media relations. We’re skilled at orchestrating all these activities into an integrated program that gets the results you want. 

Results that connect and convert audiences into brand advocates

We’ve devised high-impact social media campaigns for a host of B2B brands that have led to significant growth in audience, engagement and impact. 

In addition, knowing which social media management tools to measure performance can also be a challenge, given the number of vendors within this space. Wise Up PR’s team knows the tools you should be using and can provide a full menu of options that will address the metrics you want to track. We’ll then provide robust reporting based on your needs.

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Social Media Management

Frequently Asked Questions (FAQs)

Social media management is the activity of creating and scheduling content that is posted to platforms like LinkedIn. It also involved analyzing engagement, follower numbers and more. The function involves the management of a brand’s social media presence on its preferred platforms and seeks to optimize its online presence and brand awareness through engaging content.

The overall goal with this activity is to achieve a connection with key audiences, drive engagement and traffic and assist in lead generation.

Working with Wise Up PR has seen many brands elevate their social media management. Our deeply experienced team has been trusted by a host of B2B brands to build bespoke strategies that work for their specific needs, resulting in increased visibility, traffic, followers and more.

Effective social media management has significant benefits. If done correctly, it creates a strong online brand that has engagement with its audience and is also able to foster brand loyalty. The results of social media management include boosts to brand visibility, traffic and engagement to a brand’s digital touchpoints and also generation of leads. A key function and benefit is that it can also create a community for a brand and enable real-time interactions with customers, target audience segments and more. This can be a crucial way for a brand to receive customer feedback and also provide real-time customer service.

All types of organizations need social media management. It takes time, resources, knowledge and strategy to successfully manage a brand’s social media presence. For startups, scale-ups and listed companies it is an essential communication channel that audiences will engage with when seeking information or wishing to engage with content from a brand.

Based out of the US market, we’re fully global, supporting clients in America, Europe, APAC and beyond to achieve their social media management goals. Our team has run highly successful campaigns, across every major English language market and can also support local language markets if needed. We also have experience running hub and spoke campaigns that target multiple markets.