While it might be simple for executives to post to social media platforms, it doesn’t mean they have the knowledge or skills to leverage them in the best possible way or the awareness of the potential pitfalls.
Wise Up PR is a team of former journalists who have conducted social media training across all organizational levels. From C-suite to less seasoned executives, our training is focused on a tiny bit of theory, mixed with much hands-on training and scenario planning.
At the outset, we will work with you to identify your key goals and what you wish to accomplish from these sessions. With these clear objectives defined, we offer highly personalized, tailored training that works best for your executives involved. While some may benefit from one-to-one training, others work best in group sessions. We’ll custom-build a program that ensures each individual gets the most out of the training.
Given that LinkedIn is the dominant professional networking platform, our focus will be dedicated here but we can also delve into other platforms that may be of interest to you, including Facebook, Instagram, TikTok and X.
Beyond the training, Wise Up PR provides extensive feedback and post-session follow-up to support executives beyond just a few hours or one day. Our training sessions empower executives to understand social media’s impact on their profile and also the role they can actively play in advocating for your organization.
Our workshop expertise doesn’t just stop at executive social media training. We also provide media training and can weave together media relations and executive social media management into one coherent integrated campaign that delivers for your brand.
Put your brand top of mind with your target audience and prospective customers.
Ensure entries into critical, new markets are a success.
Influence and mold attitudes amongst all stakeholders to enhance brand perception.
Take milestone financial announcements and maximize their PR potential.
Drive impact through conversations and clicks for crucial launches.
Create efficient and effective global PR programs across multiple countries.
Craft compelling content based on new research to gain cut-through with key audiences.
Extract the greatest communications value from the industry events you participate in.
Leverage your ongoing data and knowledge to be positioned as an industry leader.
Looking for other services? Our team of specialists can support your brand across a host of channels and deliver the meaningful results you want.
Find out more about our award-winning PR campaigns for our clients.
Executive social media training is specialized training designed to provide executives with the knowledge and skills to use and leverage social media platforms in a way that promotes their personal brand, and their company’s brand. It also educates on the dos and don’ts of social media and provides a framework for executives to know what is appropriate to share and what is not.
Our team has run countless training sessions, across media and social media and can provide digestible, interesting and informative sessions that leave a lasting impact on executives. We’re comfortable switching between theory to practice and at the end of our sessions, executives will be fully prepared to engage with social media that not only benefits them but also your organization.
Executive social media training has numerous benefits, such as building industry profile, amplifying in the correct manner a brand’s messages and engaging with peers and key stakeholders, including clients. An additional value add is that with comprehensive training, executives have the skills to post independently of their marketing and communications teams as they will know what is appropriate to share and what is not, freeing up these marcom resources for other initiatives.
Every organization can benefit from executive social media training. From large corporations to more fast-growing organizations, such training is essential to ensure executives are equipped with the right knowledge to leverage social media in a positive manner. All it takes is one misaligned post to cause a potential issue for an organization.
Based out of the US market, we’re fully global, supporting clients in America, Europe, APAC and beyond to achieve their executive social media training goals.
Contact our team today to start the conversation on how we can help you achieve your goals.
