Above The Fold: The Big Themes At A Glance
Our team has decades of senior PR experience and running successful awards programs has been central to boosting our clients’ credibility. Wise Up PR provides an always-on program of awards for our clients, run by a team of senior-level-only professionals who are mindful of both budget (not all sought-after awards come with a fee attached) and industry impact. We seamlessly track awards entry dates year-to-year and make sure you are informed when relevant, important awards are ready for submission. We also do this to minimize the budget spend for you and to avoid any costly late fees.
The most successful awards programs are also always a part of a wider PR program, including media relations and social media, with award wins offering a peak moment to shout about your brand.
Beyond our in-depth monitoring, we’re a team of former journalists who can craft compelling copy to catch the attention of award judges. Each award entry is infused with our agency’s distinct care and attention to stand out from the crowd with judges who are bombarded with countless numbers of entries to assess. We’ve also judged a host of industry high-profile awards and have a deep insight into what judges are looking for.
Increasingly we’re also seeing in-event awards rising in prominence at the events our clients attend, including CES. Due to the close collaborative partnerships we establish with our clients, Wise Up PR’s team effortlessly picks up such quick turn awards so our clients can focus all their attention on managing event booths and attendance.
The results of our awards programs speak for themselves – we’ve secured the likes of Forbes, the FT 1,000 and also a wide swath of industry-focused awards across many sectors. There are a lot of non-relevant awards out there and you can trust us to know the difference between a mere pay-to-play opportunity and an award that will actually move the needle and be worth your time and spend.
We also provide our clients with a communications toolkit on how best to leverage award wins across all channels to maximize brand awareness. This toolkit covers all your brand touchpoints to ensure you’re not missing a trick to promote an important award win.
Our team delivers impactful PR programs across a host of channels and has the skills to assist with any communications challenge.
Explore our PR case studies to find out how we've delivered results and business impact for our clients.
“Wise Up PR has clearly demonstrated the value that strategic media relations deliver beyond just one announcement. What has stood out from day one was that the team really understands deep tech, can create a clear PR strategy and, ultimately, get results from its targeted media outreach. By working together, earned media is now an integral part of how Emesent builds awareness, as well as communicates our most important milestones.”
“Wise Up PR has really delivered for IronVest. It nailed our brief by building a highly successful strategy that took our brand into some of the biggest media outlets in the world. The team is also filled with PR experts and offers its clients an excellent level of care and support.”
“Wise Up PR has been a great partner to LevelTen Energy for our Pan-European press office. We really value the team’s in-depth media relations expertise, responsiveness working across time zones and ability to deliver excellent results.”
“The Wise Up PR team has been a great partner for us across high-quality content creation and media relations support. Their expertise in supporting emerging technology companies aligns perfectly with our goal of shining a light on the Pacific Northwest's technology ecosystem on the world stage.”
“What was clear from the get-go working with Wise Up PR was that they are true experts in media relations. The team can do everything a listed company needs from PR strategy, storytelling and content creation, to tactical media relations execution. The results from working together? Top-tier, global media coverage secured on an ongoing basis. The team is nothing short of outstanding.”
“The team at Wise Up PR has helped us at a key time for TransactPay. It has provided everything we could need - high-quality content, skilled media relations strategy and execution and also assistance with our social media. They've been the perfect partner to TransactPay and helped boost our brand recognition amongst our key audiences. I can't recommend Wise Up PR enough.”
“The team understands how to navigate media on a global scale, and they secured top-tier media coverage that propelled our South Korean-based brand onto the world stage. This coverage drove significant inbound sales inquiries, while their expertise with running awards programs helped us gain industry recognition that set us apart from competitors. Working together proved the real business impact PR can have.”
“We’ve found a long-term trusted partner in Wise Up PR. The agency is highly skilled in corporate communication for defense brands and has delivered great results for Echodyne.”
“We wanted a PR agency that could elevate BVNK into the biggest media publications in the world, a key aim at a time of accelerated growth for our company. Wise Up PR delivered what we needed and also provided ongoing and outstanding expert media relations counsel and strategy that helped achieve our PR campaign goal.”
“Wise Up PR clearly understood our brief and brand from day one and crafted editorial-led, engaging content, instead of forgettable promotional material. The quality of the content from their team of former journalists has delivered genuine, tangible value for Runa, opening doors with prospects in new and exciting industries for us.”
“Orbbec’s brand awareness in the US and Europe has been transformed thanks to working with Wise Up PR. They provided exceptional media and influencer relations results during a crucial time for us, including a collaboration with Microsoft and a product launch at CES. They are a team of sensor and deep tech experts who can be trusted to not only get your brand and industry but also get the job done.”
“We really view Wise Up PR’s team as an extension of our own. From the beginning, their team has provided a great mix of strategic PR counsel, supported by the delivery of consistently high visibility media coverage around all the great research Attest is producing. The quality of the media relations results speaks volumes of their work.”
“The team at Wise Up didn’t just get us media coverage, they got us the right press in top-tier outlets that Modern Hydrogen needed. They delivered a clear strategy, excellent execution and real outcomes.”
“My past experiences with PR agencies haven’t always been positive, but Wise Up PR completely changed that. They’re incredibly knowledgeable about the defense industry and move quickly to the pace we need. For AimLock, the team drove high-impact media coverage, as well as running an incredibly effective organic LinkedIn strategy that generated interest and engagement from hard-to-reach defense sector buyers and partners. This work has forged authentic connections for AimLock across channels and with our key audiences.”
An awards program is a PR function whereby the submission of entries to relevant award opportunities is conducted. This includes sourcing high-impact awards, monitoring for submission and nomination dates, drafting award entry content and keeping track of nominations/award wins. This function aims to boost their industry visibility and credibility as awards are run and judged by impartial, unbiased award organizations.
We’ve run a larger number of successful awards programs for a wide variety of our clients. We’ve secured our clients awards with the likes of The Financial Times 1,000 to more industry-specific awards. We have extensive know-how in crafting award-winning entries for our clients. Rooted in our team’s journalistic and storytelling background, we structure award entries to deliver the biggest impact on judges’ opinions.
The benefits of an awards program are many. Winning awards boosts your visibility and credibility, positively impacts employee sentiment and can be used to attract new customers and clients. In addition, not all awards are pay-to-play, so depending on your organization’s side you may be missing out on some obvious brand-building opportunities.
Every organization should look to leverage awards. No matter how big or small your brand is, awards play an important role in building brand recognition and equity. Award wins can also be showcased on your website, within your email signatures and beyond.
Based out of the US market, we’re fully global, supporting clients in America, Europe, APAC and beyond to achieve the goals of their awards program. Our team has run highly successful campaigns, across every major English language market and can also support local language markets if needed. We also have experience running hub and spoke campaigns that target multiple markets.