As the world continues to become more connected and “smart”, sensors are now the backbone on which many industries rely on for a multitude of previously unattainable levels of situational awareness, safety, efficiency, informed decision making and more.
The scale of positive change brought by the sensor industry cannot be understated, with the pace of innovation only set to accelerate in the coming years. No matter how niche or technical your product offerings are, today sensor companies have a unique opportunity to build a globally recognized brand to meet the moment.
From higher-level coverage on your sensor’s application in a specific market to product reviews and unboxings from key influencers, there are boundless opportunities to tell your story.
Our team of sensor specialists has crafted impactful PR programs for every type of brand in this space, including startups, scale-ups and listed companies, taking pieces of hardware to new heights.
Let’s speak today about the impact Wise Up PR will make for your sensor brand.
We know LiDAR from MEMS, IR from ToF and metamaterials from RFID. Our team has specifically carved out our own niche as a PR agency built for sensor brands. We’ve devised successful PR programs that have elevated brands across the sensor ecosystem, including ADAS, traffic management, mapping, counter-drone radar, advanced air mobility, 3D cameras, digital health monitoring and consumer IoT.
Compared to other agencies, Wise Up PR offers not only a team that understands the sensor industry but also one that is senior-level-only. All of our team has decades of top-tier PR experience, meaning our sensor clients benefit from expert consultancy, matched with the highest quality execution of PR campaigns.
Whatever communications support your brand seeks, we can make the difference for you, across media relations, content or social media. We’re also highly skilled in storytelling to take highly technical sensor products and make them accessible to journalists, influencers and less tech-savvy audiences, depending on your segmentation needs.
Also, one distinct feature of any sensor brand is that its products can be applied across a wide number of industries and applications. We’re especially adept at running effective PR programs that reach many different customer segments and industries, from automotive to aerospace/defense to healthcare to mining to critical infrastructure and more.
Wherever your target audience is, Wise Up PR’s experience means we know how to maximize campaigns to reach all key customer segments.
Many of our sensor clients have been with us since day one and this is a real point of pride at Wise Up PR. We have consistently become an extension of our clients’ teams and embedded ourselves as their trusted, long-term PR partner.
Given our know-how in this sector, our goal at the outset is to create a long-lasting partnership that delivers the results that are most important to your specific communication needs.
"We’ve found a trusted partner in Wise Up PR. It has been a real pleasure working with a highly skilled team that has delivered such great results for Echodyne."
From media relations, brand and content, and social media, our team of sensor PR experts is here to help your brand.
Contact our team today to start the conversation on how we can help you achieve your goals.
