The martech and adtech industry consistently faces an ever-changing, highly competitive landscape. With the never-ending debate surrounding cookies, and the lightning-quick rise in retail media as a sustainable and profitable channel, the sector will continue to evolve at a rapid pace.
Getting eyeballs, brand recognition and clicks in such a fast-moving, contested industry and moving from being viewed as just another vendor to a true industry voice and leader can be a significant PR challenge.
Wise Up PR’s team has worked with companies at all stages – startups, scale-ups and known commodities – and helped their communications programs thrive.
We would love to speak with you to discover the challenges your martech brand is facing and how we can fix them for you.
Our experience ranges from working with native advertising platforms, cookieless identification technology, social video creation tools, retail media solutions and campaign research and intelligence offerings.
We provide a distinct competitive advantage to our martech clients by offering a senior-level-only day-to-day team. Our clients get experienced, knowledgeable consultancy and execution to make PR programs as efficient and effective as they can be.
The quality of our work within the martech space has also been recognized with several industry-leading awards.
Our team offers skilled media relations, content and social media support. A particular focus for a number of our clients has also been to reach across a multitude of sectors (especially retail/eCommerce) to build and enhance brand awareness. Whether you need wide cross-sector PR or very targeted communications programs, we can become an extension of your team that you can lean on.
Whatever your brief is and wherever your target audiences are, Wise Up PR is well versed in extolling the benefits of the cookieless world in blog content to planning a high-profile funding round announcement and much more.
In an industry such as martech which faces constant change, our goal is always to be a reliable, long-term partner to each of our clients in the sector. Wise Up PR has sought to create long-lasting partnerships built on tangible outcomes that matter to our clients.
"We really view Wise Up PR’s team as an extension of our own. From the beginning, their team has provided a great mix of strategic PR counsel, supported by the delivery of consistently high-visibility media coverage. The quality of the media relations results speaks volumes of their work."
Head of Brand and Content, Attest
Our team can be a changemaker for your martech brand, across media relations, brand and content, and social media.
Contact our team today to start the conversation on how we can help you achieve your goals.