In a world where supply chain disruptions have now become the norm and specific products have been designated as being of national importance, the vast array of electronics that underpin the global economy have never been more important.
In addition, many electronics firms we work with have a unique brief – their product doesn’t serve one singular industry and plays in several, often with little to nothing to do with one another and with customer bases that speak entirely different technical languages.
PR has become a business-critical function for companies in a sector experiencing unprecedented growth, as well as unforeseen issues and challenges. Wise Up PR’s team has worked hand-in-hand with a host of electronics brands to leverage communications to reach and influence key audiences and stakeholders.
Let’s discuss how we can help your electronics brand today.
Wise Up PR has deep knowledge of how to weave together effective PR programs in this space and you will have a bespoke, senior-only team running your communications day-to-day.
With decades of PR know-how, we can support companies producing everything from circuit boards to wearables to microcontrollers to IoT devices to semiconductor chips to solid-state batteries. We’ve even carved out our own specific niche working with firms within the sensor sector.
Wise Up PR can be the driving force for your brand through top-notch media relations support, content creation or social media management and execution. We’ve led the communications charge for highly technical brands to more consumer-facing electronics products, and are accomplished at both B2B and B2C regardless of where your brand sits.
Also, a key challenge many electronics brands face is that their target audiences are often split across a wide variety of segments, (as one sensor that can be used across applications in Advanced Air Mobility, ADAS, AV, health tech, and traffic management). We have the playbook on how to reach all these customers through smart, tactical PR approaches.
We’ve supported clients from Seattle to Seoul, and beyond, with PR programs tailored to the electronics sector. The quality of the work Wise Up PR has delivered for these clients is found in the fact that they are still working with us to this day.
Creating enduring partnerships with our clients to deliver ongoing value is core to our agency’s ethos.
We’re experts in media relations, brand and content, and social media, and can take your electronics brand to new levels.
Contact our team today to start the conversation on how we can help you achieve your goals.
