The defense industry has re-emerged as a high-growth and essential sector globally, with the advent of drones, autonomous systems, the burgeoning Advanced Air Mobility market, and cybersecurity changing the face of warfare and national security. Effective PR and communications support has never been more crucial.
In such a regulated, tight-knit industry with many stakeholders (and typically extensive sales cycles), credibility and trust are the key components to affect influence and action with customer audiences.
No matter what stage of growth your brand is at, our experienced team of defense sector PR experts craft compelling narratives and communication programs that have a lasting impact for brands.
Speak to our team today about your defense PR needs.
The defense industry can bamboozle outsiders, with the level of deeply technical products on offer to the countless acronyms relied on by the sector to the inability to speak publicly on certain government, defense and commercial partnerships. Wise Up PR is an agency that knows and understands the industry issues and the lexicon – from SWaP-C to ITAR to BVLOS and more.
Regardless of what your defense industry solution is – AI, robotics, situational awareness/sensors, analytics and more – from day one of working together, you will have a senior-level, bespoke team of communications experts who get the sector and can quickly work to enhance your defense brand with all your key audiences and stakeholders.
We also strongly believe in creating long-term, trust-driven partnerships with our clients. It’s a point of pride for our agency – many of our clients who worked with us since day one still rely on our team today.
Whatever challenges your solution or system solves within the defense industry, Wise Up PR is skilled at building bespoke, impactful PR programs across media relations, content and social media.
A key part of the defense sector is also to be able to reach a variety of customer segments through PR. We have much knowledge of how to achieve this, from pure defense to aerospace/UAS to federal and government to security and critical infrastructure audiences.
Any brand within the defense sector knows how critical industry events are, from SOF Week to Xponential to the AUSA’s Annual Meeting and Exposition. You need to meet potential customers and stakeholders at these events to not only drive attention but also craft important and authentic relationships, given the length of many sales cycles.
We have extensive experience in maximizing such events for our clients. We provide expertise to clients aiming to activate all communication channels or just seeking to leverage one channel from their event attendance. No matter the defense industry event, we’ll be on hand to make it a PR success.
Make sure to meet our team at the AUSA’s Annual Meeting and Exposition this year – contact us.
"We’ve found a trusted partner in Wise Up PR. It has been a real pleasure working with a highly skilled team that has delivered such great results for Echodyne."
VP Marketing, Echodyne
We have the know-how to make an impact for your defense brand across media relations, brand and content, and social media.
Contact our team today to start the conversation on how we can help you achieve your goals.
