Launching into a new market takes up precious time, resources and capital, with PR being an incredibly important consideration and component of any launch. In addition, much internal pressure is often attached to such mission-critical launches.
We understand this and will create a highly bespoke strategy and plan that supports you across the channels that will make the biggest impact for your debut in a new market.
We’ve successfully launched many brands into the US market from the UK, South Korea and beyond. Not only this, we also support non-English speaking market launches, especially in Europe. Our highly experienced team will bring local knowledge and nuance to your launch strategy and execution to ensure it lands and resonates with each local audience.
One aspect of many market launches is what happens post-launch with PR. The most effective brand-building programs are ongoing after a launch. We have much experience in building longer-term PR programs after a high-profile launch for a range of clients, across many sectors.
We know fintech and have built campaigns for BIN sponsors, EMIs, investment apps, banks, accountancy platforms and more.
We’ve carved out our own niche as the sensor PR agency of choice for brands changing not only their industries but the world with technologies like advanced radar, LiDAR, 3D cameras and more.
Our team has experience devising global campaigns for brands that touch all parts of the energy ecosystem including renewable energy, commodities, technology marketplaces and business intelligence platforms.
Firms from all parts of this sector – ADAS to APS to ITS brands – trust Wise Up PR to enhance brand awareness amongst automakers, OEMs, investors and more.
We’ve a very strong record of running highly effective campaigns for a wide mix of clients and tapping their solutions into the biggest retail moments in the calendar year, like Black Friday, Prime Day and the holiday season shopping.
Our team delivers impactful PR programs across a host of channels and has the skills to assist with any communications challenge.
Find out more about our award-winning PR campaigns for our clients.
Put your brand top of mind with your target audience and prospective customers.
Ensure entries into critical, new markets are a success.
Influence and mold attitudes amongst all stakeholders to enhance brand perception.
Take milestone financial announcements and maximize their PR potential.
Drive impact through conversations and clicks for crucial launches.
Create efficient and effective global PR programs across multiple countries.
Craft compelling content based on new research to gain cut-through with key audiences.
Extract the greatest communications value from the industry events you participate in.
Leverage your ongoing data and knowledge to be positioned as an industry leader.
Very few companies will have established brand awareness and recognition before launching into a new market. This means that PR is one of the most critical components of any brand’s entry into a new country and should play a central role in any launch.
In such launches, PR’s function is to communicate a brand’s offering and value proposition in an effective manner to reach and influence a new audience of potential customers.
There are many benefits in relying on PR to support market entry into a new country. A successful launch drives enhanced brand visibility and lays the foundations for transforming an audience into becoming brand advocates and ultimately first adopters of your offering.
Wise Up PR offers a senior-level team of PR experts that has extensive experience in launching a wide range of brands, across many sectors, into new countries, including the US, Canada, UK, Ireland, Europe (Germany, Italy, Poland, Spain) and beyond. We’ve supported startups, scale-ups and listed companies from all aspects of market entry launches, like brand messaging, media relations and social media. Beyond this, we provide insight into the local audience as well as cultural nuances.
Taken together, this means we’re able to drive multi-channel market entry launches and secure the impact you want with your new audience.
Contact our team today to start the conversation on how we can help you achieve your goals.
