We’re a deeply experienced team of former journalists that has worked with data-rich and data-absent clients. This hard-won know-how has given us the discernment to know what works and doesn’t work for successful PR programs.
If you’re a company that has its own data or research, we know how to build a bespoke PR strategy around it and we have the skills to start this from scratch, scale it and evolve it over time to meet your needs.
If you’re absent of data or research but have insight-led spokespeople who know their industry, we know how to craft a tailored PR strategy that works for you, takes advantage of your knowledgeable assets and reverse engineers your expert commentary into impactful media coverage.
For data-heavy clients we can build a month-on-month pipeline of stories based on your research, elevating your numbers and percentages into stories and turning you into the expert on your owned topics.
We also have the experience of securing partnerships with earned media outlets and influencers for your data. For insight-driven clients who rely on spokespeople, we have the playbook on focusing activities around moments of peak relevancy and events for maximum engagement and influence.
Our team’s skills in such campaigns are based across a wide variety of industries including energy, martech and ad tech, retail, cybersecurity, defense and others.
For our data-rich clients, we’ve devised highly effective campaigns that have been recognized by the industry for outstanding performance. Meanwhile, for clients who have expert spokespeople, we’ve crafted campaigns that delivered real, tangible results.
Regardless of whatever assets you have, we have a proven track record of getting the best out of them for PR campaigns that hit your goals.
We know fintech and have built campaigns for BIN sponsors, EMIs, investment apps, banks, accountancy platforms and more.
We’ve carved out our own niche as the sensor PR agency of choice for brands changing not only their industries but the world with technologies like advanced radar, LiDAR, 3D cameras and more.
Our team has experience devising global campaigns for brands that touch all parts of the energy ecosystem including renewable energy, commodities, technology marketplaces and business intelligence platforms.
Firms from all parts of this sector – ADAS to APS to ITS brands – trust Wise Up PR to enhance brand awareness amongst automakers, OEMs, investors and more.
We’ve a very strong record of running highly effective campaigns for a wide mix of clients and tapping their solutions into the biggest retail moments in the calendar year, like Black Friday, Prime Day and the holiday season shopping.
Our team delivers impactful PR programs across a host of channels and has the skills to assist with any communications challenge.
Find out more about our award-winning PR campaigns for our clients.
Put your brand top of mind with your target audience and prospective customers.
Ensure entries into critical, new markets are a success.
Influence and mold attitudes amongst all stakeholders to enhance brand perception.
Take milestone financial announcements and maximize their PR potential.
Drive impact through conversations and clicks for crucial launches.
Create efficient and effective global PR programs across multiple countries.
Craft compelling content based on new research to gain cut-through with key audiences.
Extract the greatest communications value from the industry events you participate in.
Leverage your ongoing data and knowledge to be positioned as an industry leader.
This refers to PR campaigns that are based upon insights in order to drive brand awareness, engagement (i.e. website traffic, social media impressions) and influence with key audiences. These programs can focus on companies that have extensive data on which to create PR content, or on businesses that rely on spokespeople’s expertise to create content for PR purposes.
There are many benefits, including ongoing and extensive media coverage, enhanced performance metrics for social media and elevated industry positioning for spokespeople and brands. By focusing efforts on insights (research or spokespeople), PR activities are rooted in real data points or knowledge, making such campaigns highly authentic and relevant to target audiences also.
We’ve designed a wide range of such insights-led PR campaigns for many different clients across many different industries. Some have been data-driven for B2B and B2C audiences or industry-only focused or absent of data and instead focused solely on insights from spokespeople. Regardless of where your insights come from, our team will be able to help your brand.
Contact our team today to start the conversation on how we can help you achieve your goals.
