You’ve spent valuable time, resources and budget to attend and exhibit at important industry events. Yet are you maximizing your PR from such attendance? It can be a challenge to know where to start, but we’ve built a playbook on how to leverage event attendance that works seamlessly with your planning efforts and maximizes the PR impact you see.
From blog content to media relations, our team has supported clients with PR for every type of event imaginable from Web Summit to CES to Cannes to SOF Week to Money 20/20 and beyond. Our deep expertise means we have the skills to effectively coordinate integrated campaigns across all your important events.
Many of our clients rely on us to manage year-round event attendance support programs, often with awards and speaking programs incorporated. The benefit of having our experienced team running such a program is that you’re freed up to focus on other critical aspects of event attendance.
From the outset, Wise Up PR has specifically sought to assist clients across a very broad spectrum of industries, believing that there is immense value in reaching even the most niche of audiences through strategic, targeted PR campaigns.
We’ve carved out our own niche as the deep tech PR agency of choice for brands changing not only their industries but the world with technologies like advanced radar, LiDAR, 3D cameras and more.
We know fintech and have built campaigns for BIN sponsors, EMIs, investment apps, banks, accountancy platforms and more.
Firms from all parts of this sector – ADAS to APS to ITS brands – trust Wise Up PR to enhance brand awareness amongst automakers, OEMs, investors and more.
From handling enterprise-level clients to more fast-growth B2B technology companies, we have expertise working with a highly diverse number of companies, such as data center firms, SaaS providers and AI businesses.
Our team has experience devising global campaigns for brands that touch all parts of the energy ecosystem including renewable energy, commodities, technology marketplaces and business intelligence platforms.
We’ve a very strong record of running highly effective campaigns for a wide mix of clients and tapping their solutions into the biggest retail moments in the calendar year, like Black Friday, Prime Day and the holiday season shopping.
Our team delivers impactful PR programs across a host of channels and has the skills to assist with any communications challenge.
Explore our PR case studies to find out how we've delivered results and business impact for our clients.
Attending events typically isn’t cheap. Time, resources and budget, as well as much effort go into attending or exhibiting at an event to promote your brand. It also depends on the extent of your commitment, from a ticket to a fully-formed exhibition stand, needing people to staff it and design a booth that stands out. Often overlooked is the role PR can play to amplify event attendance and these include securing media and analyst briefings, in-show interviews and blog and social media content supporting attendance.
It is a highly effective way to maximize the value seen from attending and exhibiting at events. Having a framework in place, like Wise Up PR’s, enables you to be prepared for the PR opportunities that each event offers as well as being able to take advantage of them.
We’ve worked with clients of all stripes, across all types of industries and have created a simple playbook to minimize the strain on our clients’ time and maximize their footprint at events. Industry sector events we have supported include aerospace and defense, fintech and payments, ad tech and martech, cybersecurity, B2B technology and SaaS and much more.
